Media Companies Fuel Top-Line Growth With AI

In the year ahead, media companies plan to boost revenue through sophisticated artificial intelligence (AI) adoption and strategic consolidation opportunities. Leveraging AI to hyper-personalize content, segment audiences, and forecast demand will give innovative media companies a competitive advantage in a content market that demands quality over quantity.

Accelerating industry consolidation will also create new growth opportunities, particularly as media companies look to deepen their consumer data inventory. Going forward, executives will need to balance AI adoption with data privacy compliance to achieve blockbuster success.

Read the report to learn:

  • How media executives are applying AI for top-line growth
  • Why media companies are eager to engage in M&A
  • Which regulatory issue ranks top of mind among media professionals
  • How company leaders are innovating on content personalization initiatives

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